These are the Black-owned beauty brands you should try ASAP
8 min read
We've rounded up our favorite Black-owned makeup, hair and skin care brands that should be on your radar and in your beauty cabinet ASAP.
(CNN) —

We don't know about you, but our beauty routine could definitely use a refresh. And while we're looking to spend our hard-earned money on new products, there are a whole lot of Black-owned beauty brands that have award-winning, top-rated products we're dying to try (and beauty staples we already use and love).

Ahead, we've rounded up some of our favorite Black-owned makeup, hair and skin care brands that dedicate themselves to inclusivity for all skin tones, skin types and hair types.

PHOTO: Uoma Beauty Uoma Beauty Double Take Contour Stick

"Uoma" means "beautiful" in Igbo (a common language spoken in Nigeria), a name well suited for a brand committed to rewriting the rules of inclusivity and diversity in beauty. Founded by beauty industry veteran Sharon Chuter, Uoma is inspired by self-expression, colorful living and Chuter's own African pride. For example, the brand's Say What?! Foundation is available in 51 different shades, and each of its Badass Icon Matte Lipsticks (which we named the best moisturizing matte lipstick of 2021) are named in honor of an influential Black woman.

Uoma Beauty Double Take Contour Stick ($40;

You shouldn't need a bag full of products to achieve a flawless beat. That's why we're obsessed with the Uoma Beauty Double Take Contour Stick. It's a double-ended highlighter and contour stick that reviewers say is pigmented yet super blendable.

PHOTO: KNC Beauty KNC Beauty All-Natural Collagen Infused Lip Mask

Beauty connoisseur and entrepreneur Kristen Noel Crawley knew she wanted to create her own natural lip mask when she spotted some on a trip to Tokyo, and thus KNC Beauty was born. Now the brand not only has its own Collagen-Infused Lip Mask but also a Retinol-Infused Eye Mask and Lip Balm. You probably can find your favorite influencer lounging around in them daily.

KNC Beauty All-Natural Collagen-Infused Lip Mask ($25;

Valentine's Day might be over, but your lips could always use some TLC. For…
Kiana Murden
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