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Will.i.am's new $299 Bluetooth face mask is like AirPods Max for your face

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fairly easy
Former Black Eyes Peas rapper Will.i.am is launching a new high-tech face mask for $299 that has noise-canceling headphones built-in.
Face masks have become the ultimate ubiquitous wearable accessory. So it's only natural that Will-i-am wants to turn them into high-priced tech fashion.

After trying out iPhone camera accessories and cases, and appearing on Apple's short-lived reality competition show Planet of the Apps, Will.i.am is launching Xupermask in conjunction with Honeywell, which is best known for Wi-Fi humidifiers, air purifiers, and thermostats.

The Xupermask looks more like a gas mask than a Covid-era cloth face mask and it's loaded with tech: Bluetooth, noise-canceling headphones, a trio of…
Michael Simon
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