MacRumors.com is a website that aggregates Mac and Apple related news, rumors, and reports. The site was launched February 24, 2000, in Richmond, Virginia, and is owned by Arnold Kim. By consolidating reports and cross-referencing claims, MacRumors attempts to keep track of the rumor community. The tagline of MacRumors is "News and Rumors You Care About". The website is updated weekdays with new rumors, with most updates starting in the morning of east coast United States time. During breaking news, updates are posted during the weekend and afterhours.