The New York Cosmos (simply the Cosmos in 1977–1978) was an American professional soccer club based in New York City and its suburbs. The team played home games in three stadiums around New York before moving in 1977 to Giants Stadium, East Rutherford, New Jersey, where it remained for the rest of its history. Founded in December 1970, the team competed in the North American Soccer League (NASL) until 1984 and was the strongest franchise in that league, both competitively and financially – based largely around its backing by Warner Communications President Steve Ross, which enabled it to sign internationally famous stars such as the Brazilian forward Pelé, Italian striker Giorgio Chinaglia and the West German sweeper Franz Beckenbauer. The acquisition of these foreign players, particularly Pelé, made the Cosmos into what Gavin Newsham called "the most glamorous team in world football", and contributed to the development of soccer across the United States, a country where it had previously been largely ignored. As the Cosmos declined following Pelé's retirement, so did the NASL. Attendances fell, the league's television deal was lost, and it finally folded in 1985 after playing its last season in 1984. The Cosmos attempted to continue operations in the Major Indoor Soccer League, but attendances were so low that the club withdrew without completing a season. The team attempted an independent schedule in 1985, but also cancelled that because of low attendance. The Cosmos folded, though the team's youth camps continued to operate under the Cosmos name and label, run by the franchise's former general manager, G. Peppe Pinton. The Cosmos name remained very well known, even after it stopped competing. Numerous attempts were made to revive it during the 1990s and 2000s, most notably as a Major League Soccer (MLS) club. Seeking to retain the Cosmos' heritage, Pinton refused to sell the name and image rights, believing that MLS would not honor them. Following a change of attitude by MLS towards the NASL's legacy and the revival of several former NASL names, Pinton sold the rights to an international, English-based consortium in August 2009. A new Cosmos team was announced in August 2010 by the group's honorary president, Pelé. The new team started play in the second-tier North American Soccer League (which held its first season in 2011) during the fall 2013 season.